Sales Force Productivity Conference

23-25 October 2019 | Atlanta | Ritz-Carlton Atlanta

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KEYNOTE CASE STUDY – Sales Enablement’s Role in Driving Sales Force Effectiveness

9:35 a.m. to 10:05 a.m.

WED 17 OCT 2018

Grand Ballroom

session information

Productive sales organizations are retooling their learning and content distribution investments around an emerging discipline called sales enablement. This session features an overview of recently concluded Sales Management Association research on sales enablement practices, and a case study from a leading sales organization that made sales enablement the centerpiece of their sales force effectiveness initiative.


Erin O'Leary

Senior Director, Sales Operations and Enablement


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Productivity Conference - Click here for complete sponsor list

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Hotel Info

The Ritz-Carlton Atlanta
181 Peachtree Street NE
Atlanta, Georgia 30303 

Tel. +1 (404) 659-0400

Hotel Info

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